New York, December 13, 2025
Ralph Lauren unveiled its tenth consecutive collection as the Official Outfitter for Team USA at the 2026 Milano Cortina Olympic and Paralympic Winter Games on December 4, 2025, in Milan. This ongoing partnership, approaching two decades, outfits American athletes for both Opening and Closing Ceremonies with designs reflecting national unity and athletic excellence.
Details of the Collection
The Opening Ceremony uniforms feature winter-white wool coats distinguished by Team USA engraved wooden buttons, first showcased at Milan’s San Siro Stadium. For the Closing Ceremony, the collection includes leather shearling jackets embroidered with Team USA graphics, alongside statement sweaters, puffer jackets, printed fleece outerwear, and heritage hockey-inspired silhouettes. The palette centers on red, white, and blue tones, emphasizing sporty silhouettes and refined details meant to evoke the spirit of the athletes.
Athlete Participation
The unveiling prominently involved a range of distinguished athletes across multiple disciplines. Figure skaters Evan Bates, Madison Chock, Alex Shibutani, and Maia Shibutani; speed skaters Jordan Stolz and Erin Jackson; freestyle skier Jaelin Kauf; ice hockey players Hilary Knight and Jack Hughes; sled hockey player Jack Wallace; and snowboarders Red Gerard and para athlete Brenna Huckaby were among those featured wearing the collection. Their involvement underscores the collaboration’s commitment to representing the breadth of Team USA competitors.
Historical Context and Significance
This marks Ralph Lauren’s tenth consecutive collection as the official outfitter, a role the brand has held for nearly 20 years. The partnership consistently aims to elevate Team USA’s global identity through designs characterized by timelessness and innovation. USOPC CEO Sarah Hirshland highlighted the significance of the collaboration in projecting American excellence on the world stage, noting the collection’s blend of sophistication and winter sports energy.
Public Access and Broader Impact
In addition to outfitting athletes, Ralph Lauren offers a wider Team USA Collection, comprising apparel and accessories for men, women, and children. These pieces are available through official retail channels, extending the Olympics’ spirit to fans and supporters. The collection’s design narrative, linking heritage and modern athleticism, aims to resonate broadly beyond the Games themselves.
The release of this tenth consecutive collection underscores Ralph Lauren’s sustained role in visually defining the American Olympic team during one of the most globally watched sporting events. As the 2026 Milano Cortina Winter Games approach, the partnership exemplifies how sport, fashion, and national identity interconnect on an international platform.