Arlington, Texas, December 08, 2025
Texas Tech University secured its first-ever Big 12 football championship with a decisive 35-7 victory over BYU at AT&T Stadium on December 6, 2025, marking a historic milestone for the program following substantial recent investments.
Texas Tech dominated the 2025 Big 12 Championship Game, with quarterback Behren Morton throwing for 215 yards and two touchdowns. Running back J’Koby Williams contributed an efficient 80 yards on 15 carries, playing a key role in the Red Raiders’ commanding win.
First Big 12 Title and 12-Win Season
This championship represents Texas Tech’s inaugural Big 12 title and concludes the program’s first 12-win season. The victory caps off what has been described as a strategic spending surge to elevate the football program’s competitiveness within the conference. This landmark achievement reflects a transformational period for Texas Tech football.
College Football Playoff Implications
With the championship secured, Texas Tech earned the No. 4 seed in the 2025 College Football Playoff. They are scheduled to face the winner of the James Madison versus Oregon matchup in the Capital One Orange Bowl on January 1, 2026. This playoff berth underscores Texas Tech’s rise to prominence on the national stage.
Big 12 Bowl Season Context
Texas Tech’s title contributes to a strong postseason showing by the Big 12 Conference, which boasts eight teams participating in bowl games for the 2025 season. The conference’s robust bowl presence emphasizes its competitive depth and increased stature in college football.
Program Investment and Rise
Experts note that Texas Tech’s breakthrough came after a significant program investment aimed at improving facilities, recruiting, and coaching staff. These enhancements have culminated in sustained success, elevating the university’s football program to contend consistently at the highest conference and national levels.
This conference title achievement not only elevates Texas Tech’s football profile but also positions the program for ongoing impacts in the College Football Playoff landscape, furthering its recognition among elite college football teams.